Disclaimer -This post is written with the intention of reminding gamers about the announcement and launch of the past Battlefield games. To someone who has followed those games closely, this is all too familiar. The promises, the potential of an amazing game followed by a letdown, and hopefully followed by an amazing redemption, as seen with Battlefield 4. Make no mistake, even with a stable launch, Hardline and Battlefront were let downs, ask anyone who has paid the full price for the game and season pass. 

I  want to bring this to the attention of the community. For some, this might be very obvious. To the more gullible among us, please take a moment to read. I urge you to not disregard this simply because you disagree. Of course, as a free citizen on the internet, you are free to do whatever you want.

Before you turn on me to defend your favorite franchise, corporation, YouTubers, keep one thing in mind, they are not looking out for your interest. By design, they exist to take your money – you are a commodity to them. This does not make them evil, but you have to be careful about who you give your money to, and what you are getting in return for it. If you truly feel that the product that they are selling is worth your money then by all means, go ahead and buy it. You owe it to yourself to do your due diligence as a consumer.

A look back at the terrible launch of Battlefield 4

Remember what happened a little over two years ago, when Battlefield 4 launched. The YouTubers did their fair share of marketing for the game, and when the game launched, they along with the rest of the world saw what a terrible state it was in, and they did not waste any time making videos complaining how about the netcode is hurting the community and making Reddit posts attempting to clarify allegations of any wrong doing on their part, when in reality, there was nothing to clarify – most people who watch Jim Sterling or TotalBiscuit already know how this works.

LevelCap’s reddit post

ca2hass
LevelCap’s post on Reddit

FRANKIEonPCin1080p said in a video published on October 29, 2013, and I quote, “Battlefield 4 is here, and this game is just the best first person shooter I have ever played.”.

Think about that for a minute. On the day of the release, a popular YouTuber has said Battlefield 4 is the best first person shooter he has ever played. Even if you were to account for personal preference, that does not make any sense. Yet, the video has over 800,000+ views, with 20,000+ likes. This speaks as much about the state of Battlefield YouTubers as much as it does about the community.

I am not saying that you should hate these YouTubers. All I am saying is, please do not pledge them your loyalty, and please do not take what they have to say at face value.

The Battlefield 1 announcement

Consider the latest Battlefield announcement. We have Levelcap, Westie, Jackfrags, Xfactor all generating hype for the game. This is nothing different from what they have done in the past. When Hardline was announced, they all made sponsored videos, with titles such as “10 Things Hardline Does Better Than Battlefield 4”, and they would have been happy to make more Hardline content and milk it for what it’s worth, but the community has spoken. Oddly enough, FRANKIEonPCin1080p called out Hardline for what it is, a filler until Star Wars Battlefront came out. Turns out, Battlefront was filler until Battlefield 1 comes out.

Watch the latest videos of Levelcap, Westie and Jackfrags, and notice how many times they have uttered the words, “epic” and “amazing”, it’s actually quite silly that they are getting this excited about an 80 second trailer which shows no real gameplay, but when you think about where these YouTubers are coming from, it all makes sense.

ucg3qea
In a world where DICE can do no wrong and everything is epic…

Let’s take Westie for example, someone in his younger 20s, who in comparison with the other content creators has a relatively smaller channel, got a chance of his lifetime to be on stage when the game was announced. Do you honestly think he can be objective about anything he is ever going to say? He gets to travel, wine and dine at the expense of the publisher, and in his own words, he was gushing…and while I am happy for the opportunity he got and I am sure it will do wonders for his career, you absolutely cannot expect him to be objective with his coverage, at least for the foreseeable future till the effect of this whole thing wears off.

He claims the new jet destruction mechanics is very cool…one wonders what he knows about jet combat as an infantry player. This is yet another instance among many where he and his brethren are over analyzing details that are by and large useless to generate hype and doing some marketing for the game.

I can nitpick their nitpicking further, but you get the idea. Just listen closely to what they have to say and you realize that either intentionally or otherwise, they call everything epic. They are acting like kids, the very thing Levelcap complained about in his post 2 years ago.

Closing

It is your job to distinguish between someone who is a “gaming personality” vs. someone who is a consumer advocate, AngryJoe, TotalBiscuit being the popular ones.

In closing, put some value on your time and money. Do not be gullible enough to believe everything they say. Just wait and watch, and if you feel like what they have to offer is worth it, go ahead and buy it. Waiting a week isn’t going to kill you. This is better for your wallet and for the industry, because you sending a message that trailers just aren’t good enough, they need to back up their pre launch hype with a game that is worth your valuable time and money.

Advertisements

4 thoughts on “Battlefield 1 – Everything Is Epic, Amazing And Other Silly Adjectives

  1. Very articulate and much needed op-ed.

    The missing piece in the video industry that’s missing is a strong checks & balances that protects the dedicated consumer of video games – especially when it comes to franchises.

    These companies know that the demand for certain IPs is quite inelastic…at least at the beginning of the sale cycle. We need more people like you speak on behalf of the fans of these games to keep publishers honest.

    Thank you.

    Liked by 1 person

    1. David,

      Thank you for reading my article.

      Youtube is indeed the wild west without any checks and balances, and I am quite OK with it being that. I would rather have a smart consumer base than a heavily regulated media.

      > We need more people like you speak on behalf of the fans of these games to keep publishers honest.

      Thank you for saying this. I appreciate it. I definitely intend to speak out and inform the gaming community when I see things not being done right. I am met with criticism more often than not, but there are those of you that know where I am coming from and that is good enough for now!

      Like

  2. Sorry I’ve already found issues with simply your disclaimer.

    “The promises, the potential of an amazing game followed by a letdown, and hopefully followed by an amazing redemption, as seen with Battlefield 4”

    So you are claiming BF4 was the ‘amazing redemption’ of BF3, a superior game? Ok.

    “Make no mistake, even with a stable launch, Hardline and Battlefront were let downs, ask anyone who has paid the full price for the game and season pass. ”

    Personally wouldn’t call Battlefront’s launch particularly stable with all the hoo-hah surrounding it, but as a SWBF Season Pass holder I couldn’t be more happy with the game and cannot wait for the exciting new content. I’ve put in 300+ hours into this game and have been plenty satisfied with my investment. Plenty more will agree with me that DICE’s continued support has made a fine game out of what was admittedly bareboned at launch. You can at least agree it’s a fun game, that itself is undeniable.

    “In a world where DICE can do no wrong and everything is epic…”

    To be fair I think DICE is more likely to get more stick than it actually deserves on the internet.Trying to present the argument that DICE is some sort of worshipped entity is at best facetious.

    Furthermore, your article goes on to centre on one main point, that of being weary of Youtubers. Now, I don’t know about you, but I’m pretty sure most people don’t just absorb what they hear all the time. Most people have something called critical thinking. In fact, I think the vast majority of the gaming community make their purchasing decisions from other sources, such as reddit, other forums, recommendations from friends and officially released material from the publisher.

    While this piece is ultimately in good spirit, I’m afraid I find it somewhat invalid.

    Like

  3. Danny,

    Thank you taking the time to read through my rather lengthy article and posting your comment.

    I believe there is a misunderstnading here.

    > So you are claiming BF4 was the ‘amazing redemption’ of BF3, a superior game? Ok.

    I certainly wasn’t comparing BF3 & BF4. When I spoke about redemption, I was referring to how Battlefield 4 went on become an excellent game in spite of the launch issues.

    > as a SWBF Season Pass holder I couldn’t be more happy with the game and cannot wait for the exciting new content.

    If you feel like you got your money’s worth, then who am I to tell you otherwise. However, that was not the impression I got from reading through the forum posts. A quick good search will help you find them, I am sure.

    > Trying to present the argument that DICE is some sort of worshipped entity is at best facetious.

    Actually, that’s not far fetched. If you remember back in the day before the release of BF2, they coined the term DDF (DICE Defense Force), which refered to people who would defend anything DICE would say, and as it turned out, the community was right about it all along. The veterans said that DICE was being misleading towards consumers when they said BF3 was going to be a true successor to BF2, when it clearly wasn’t because of how many features of BF2 it did not have.

    Also, I was refering to the current Youtubers who are hyping the game to no end, as if they forgot everything that happened leading up to the release of Battlefield 4.

    > I’m pretty sure most people don’t just absorb what they hear all the time.

    I am fairly certain that there is a certain section of the online population that do exactly that.

    > Most people have something called critical thinking.

    I honestly think that most people don’t.

    > While this piece is ultimately in good spirit, I’m afraid I find it somewhat invalid.

    That’s the beauty of this. We both can agree to disagree 🙂

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s